2002
ICOTY Awards -
ECO Friendly
Most Likely to Change the World - Th!nk
City
Every
year, automotive manufacturers continue to create new
ideas in alternative transportation. This year, we
th!nk our Most Likely to Change the World category
winner has to be Ford. Its creative new Th!nk City car
is a smart way to help keep our metropolitan centers clean.
The front-wheel-drive City features a top speed of 56
mph and comes standard with a driver-side airbag with
seatbelt pretensioners, a radio/CD player, and a four-
to six-hour charge time at 14 amps for an 80 percent charge.
It wasn't designed to do the long haul from Los Angeles
to New York. It's called the City for a reason. It's designed
to fit in virtually any small parking space, seats two,
features a 12-foot cargo capacity, comes with aluminum
wheels, and other fun accessories to personalize it.
In
addition, the Th!nk marketing features almost everything
you need online, which shows Ford's ability to adapt to
the future. We like the fact that Ford is not trying to
solve the world's problems with this one vehicle, but
is tackling the issues one at a time on a more personal
level where it can make some positive impact on our society.
The Th!nk City is just one of the products from this small,
but important division of Ford. The Traveler and Fun electric
bikes, along with the Neighbor transportation cart show
Ford's commitment to this concept, and there is no other
company this year who is more deserving of this award.
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